MAP OF AMERICA

I’d always loved maps. In fact the walls of my office at home were covered with them. Almost every part of the globe was represented there with some areas even being duplicated as I acquired an occasional historical map.      Behind this apparent obsession there was however a practical use. And this was to track the progress in the promotion of a C.D that my band had recorded. Since its release I’d been sending copies of the product far and wide in an effort to gain exposure for us.      With thoughts of world domination aside, the primary reason for the maps remained geographical. Since I was a child, this view of the world from above had always fascinated me. It felt as though I were truly suspended aloft and able to swoop down and visit any place that caught my eye.           Immediately above my desk was a large map of North America. The nature of my endeavours in this office meant that much of the time was spent in search of inspiration. When the inexact science of promotion is further hindered by having no budget, the amount of time required to target a successful hit rises dramatically.     ... Read more